Rick Berry | Advisory Board Member

Liberty Reach is pleased and excited to have Mr. Rick Berry serve as an advisory board member. Rick was the founder and President of Demand Force, a leading web-based marketing and communications technology company based in San Francisco, CA. Mr. Berry took the company from startup to a run rate of $60M in annual sales and 300 employees in less than 7 years. In April 2012, Mr. Berry sold Demand Force to Intuit Inc. for $424M. Prior to founding Demandforce, he was the Senior Vice President of OnStation, a $50 million venture backed customer relationship management (CRM) company. At OnStation, Berry was responsible for sales and business development where he closed strategic relationships with NAPA Auto Parts, American Automobile Association (AAA) and Progressive Insurance, among others. Prior to joining OnStation, he started the automotive division of Trilogy Software whose customers included Ford Motor Company, Toyota, Chrysler, Mercedes-Benz, Volvo, Renault and Berry earned a BA in Computer Science from Butler University and a Master’s in Business Administration from the University of Virginia’s Darden Graduate School of Business.